The Value of a Word Press Blog Site for Virtual Assistants

Here is another business challenge posted by one of our VAClassroom subscribers last week: “Ongoing difficulties in website maintenance and updates”

As a Virtual Business Owner, the last thing you want to be doing is logging unnecessary time doing ywebsite maintenance and updates. This is why I 100% recommend using a Word Press Blog for your website! Word Press is one of the most user-friendly and feature rich tools for updating website content as well as audio, video and images.

There are a few primary benefits for choosing a Word Press Blog over a standard site for your Virtual Assistant business:

  • Google (and other major SEs) LOVE blogs as you will most definitely see faster exposure in the Search Engines then over a regular static site. Of course, it is essential to continually add new and relevant content to your blog site to keep your Search Engine listings strong. 
  • Blogs can position you as an authority and enable you to publish content in your areas of interest or expertise. For example, ou might write blog posts on productivity tips, time-saving business tools, or creating a stress-free work life. Internet Business Owners like myself might find these posts appealing. So, the key to a successful blog is to write content that appeals to the audience you target.
  • Blog is an ideal avenue for connecting with prospective clients. The beauty of blogging is facilitating two-way communication with your audience as they share feedback and comments on your blog posts. That allows valuable dialogue and a natural way to connect with prospective clients who may be interested in your specific skills and services.

Also, there are now some very compelling and cool blog designs and formats to chose from. Check out this blog site design from the company that will actually be doing the design for VAClassroom Contest winner.

http://menwithpens.ca

If you are “in the dark” regarding the VAClassroom Contest, just visit VAClassroom.com to sign-up and get all the details!

 

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Comments

6 Responses to “The Value of a Word Press Blog Site for Virtual Assistants”

  1. Des Walsh on May 3rd, 2008 7:11 am

    You are absolutely right about the potential value of a WordPress blog for any VA business. I notice a
    number of VAs have wordpress.com blogs and wonder if they have read the terms of service, which are very limiting in terms of use for promoting one’s own business. A self-hosted wordpress.org blog is surely a better proposition in terms of risk management.

    Des Walsh’s last blog post..links for 2008-05-01

  2. Frances Palaschuk on May 14th, 2008 5:54 pm

    I agree 100% I am one of those VAs who use WordPress to power their entire online portfolio. I love how easy it is to administer and I love designing WordPress sites for colleagues and clients too!

  3. Tia Peterson on May 15th, 2008 6:25 am

    I have to agree with this post, too. :-) I started using a Wordpress blog before I became a VA and became proficient at administering them, and now probably 65% of my business revolves around Wordpress maintenance of some kind. I love it. I truly get paid to do something I like!

    Tia
    All American Admin

    Tia Peterson’s last blog post..Self-Employed Moms Mastermind Group

  4. Craig on May 15th, 2008 6:56 am

    I agree that Word Press Blog design and set-up is a fabulous niche to tap into right now. Business blogging is growing at a meteoric pace and businesses need blogger VAs to get them set-up and running in the blogosphere. I think a further niche to tap into is Blog Marketing. The set-up and design process is one thing, but it is also essential to train your clients on the right blogging strategies to maximize their exposure and listings in the Search Engines. It would also be cool to offer a “tool-box” to your clients of web tools that can enhance their blogging efforts like MyBloglog and HitTail.com

  5. Frances Palaschuk on May 15th, 2008 3:01 pm

    Humm, now you got me thinking - again! Thanks for that tip Craig!

  6. Tia Peterson on May 15th, 2008 4:29 pm

    Yes, great advice. My brain is spinning right now with new biz service ideas…

    Cheers,

    Tia
    All American Admin

    Tia Peterson’s last blog post..U.S. based Virtual Assistants: Don’t Panic!

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