50 Twitter ideas for your Business
Posted by Craig · Leave a Comment
Over the past week, I have had a number of interesting conversations on the “business value” of Twitter. Again, I was probably one of those “Twitter” naysayers initially as I truly thought it was quite trivial and a total time drag! I am now happy to say I am a Twitter convert and see the huge business and networking potential with this fast growing social media channel.
In dialoguing with my VAClassroom members and other colleagues, there are certainly a whole variety of opinions and thoughts on Twitter such as:
“Twitter is a waste of time – who wants to hear what someone else is having for lunch?”
“Twitter is a place for me to dialogue and share ideas with my VA peers”
“Do I really want to tell people “What I am doing”?”
“Twitter is a fabulous to tool for strategically building rapport and relationship with prospective clients”.
“Twitter and my incessant beeps via my Tweetdeck app are driving me crazy”
“Twitter is a place where I can be real with my peers and clients – it is authentic and casual”
“I find Twitter a great “seed planter” for my business as it quickly connects me with potential JV partners and clients..”
Those are just of the few of the comments I have received….
Now, Twitter like Facebook is one of those tools that can seriously hinder your productivity and focus if you allow it too! While some people prefer to just share random thoughts and dialogue back and forth with their twitter pals throughout the day, I personally find that it can become a distraction. If was a betting man, I would say that Social media apps like “Twitter and Facebook” have likely affected employee productivity:)
But in saying all that, I believe Twitter is a serious force to be reckon with when it comes to building authentic relationships with key business contacts and clients and is dynamite for networking yourself and your business!
I came across a very worthwhile list of Twitter Ideas for your business at Chris Brogan’s Blog titled:
50 Ideas on Using Twitter for your Business
Some of his ideas I really like such as:
“Instead of answering the question, “What are you doing”, answer the question “What has your attention” – that seems to lend himself to more business-oriented approach to Twitter.
“Ask Questions – Twitter is great for getting opinions” - I have already found this useful in doing quick surveys and gather pertinent data for projects I am working on.
“Twitter brings great minds together and gives you daily opportunities to learn” - great point.
Chris also says to “Talk about Non-Business topics as well” – While I agree with him, I think this (like Facebook Fun Walls) can be a slippery slope! It is easy to lose an hour quickly by chatting on Facebook or tweeting back and forth. You just need to weigh out the time cost that this might have towards your work priorities. Again, this is fine balance that is not always easy to strike!
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